Marketing Magic to a Thumping Beat.

If you are one of the many people who found a new iPod under your Christmas tree this year you’ll want to get it connected and start downloading music, videos, audiobooks and movies. We’ve all looked at iTunes but even if you’ve had an iPod before many people have never purchased from iTunes or discovered its many secrets. Let’s dive in and have a look. The INFO window. Have you ever got a CD from a friend filled with new music and popped it into the computer only to be confronted by Track 1 to 12 with no song titles and no artist names? You can’t import the songs without this info, as it won’t be properly filed. Fixing this one is easy. First don’t say yes when the dialogue box appears say NO. Then if the CD is all the same artist and album highlight all the songs on the CD and right click. See the Get info line? Click it. Here is your info window. You need to select the INFO tab and there you want to fill out the Artist, Album Title, Year and Genre. Then click OK. Now the whole CD ha...

Last week the Jumbo Video store at Stafford and Pembina began to sell off its movie stock and prepared to close their doors for good. You may have noticed that there are fewer video stores in your neighborhood as they find it harder and harder to compete with online offerings and the looming switch from DVD to Blue-ray discs. Does this mean that you will finally have to give up your VCR and purchase something new? Well, yes and no. If you are looking for movies to rent you figured out a few years ago that all the video stores had switched over to DVD. But if all you want to do is record your favourite TV show, videotape is fine and there is no indication that videotape will become harder to find. If you currently own a DVD player will you have to invest in a Blue-Ray player this year? No, Sony’s Blue-Ray has just won it’s protracted battle with it’s rival Toshiba’s HD-Disc and customers have been sitting on the sidelines waiting for there to be a clear winner before investing in either...